So, there have been a few bloggers recently that have been debating whether the economy is recovering or not. It seems like this chart from mint says it all.
Some parts of the country look pretty good with less than 10% of the population living below poverty level, but when you get into the deep south, things are looking pretty ugly.
Just in case you’re curious, where I live has less than 10% poverty. I see one major flaw in this map though. It reads like some of the major coastal cities have very low poverty rates. This chart is based on household income only, so there are no cost of living adjustments made on this chart. I do think the poverty in CA and NYC is higher than stated. I seriously doubt that if you’re a swinging single in Manhattan making $11,000 a year, you’re out clubbing and having martinis.
Creative Advertising
The second reason I wanted to show people this chart, is that I think it’s a great example of free advertising. Mint’s blog had the code listed right on the article so that you could just plunk it on your website. What a great way to get exposure for this company at a very low cost. It probably cost a lot less to have someone compile this map than it would to buy the giant ad space this will take up on people’s sites. I give mint an A+ for this one. I love data…and so do people who frequent mint. It really was a fantastic idea to get to they’re target audience.
What do you guys thing of the map and the built in ad? Clever no?
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