This post was inspired by a recent article from Everyday Tips. One of the things Kris was looking to do was reduce junk mail as a means to simplify her life. I volunteered to give my 2 cents. A few years ago I was being buried by mail and I’m happy to report it’s finally under control.
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4 years ago, I declared war on junk mail.
I started pretty simply. I labeled a folder “JUNK” and filled it up with junk mail. Once full, I’d periodically call companies while watching TV and politely ask them to please “take me off your list.” I did this for about a year. I was patient..very patient. Each time I’d call, a customer service person would tell me “it may take up to 3 months to stop receiving mail because we pre-print catalogs.”
Okay, so I waited and after a year of being taken off various lists, I noticed very little reduction of garbage.
I may have won a few battles, but I was clearly losing the war. I needed more drastic measures. After scouring the web, I finally found this site and it eventually became my bible.
http://www.worldprivacyforum.org/toptenoptout.html
Here are the obvious steps:
- DMAchoice.org – get taken off direct marketing sites
- When you buy anything online or via catalog, ask them to stop sending you paper catalogs and make sure you uncheck any “contact me with specials” boxes.
- National Do not Call registry
Now the Sneaky stuff:
Anybody who you’ve ever given your name and address to has the option of sharing your name within that organization and “affiliate companies.” This is a loophole. If you are or ever were a customer to someone, you are exempt from the do not contact rules. In that case, you must go to that company directly and request that they take you off their list and not share your info with 3rd parties.
My biggest offenders were the following:
- Credit Card Companies (Citi for example has 8 million divisions and partners)
- Mortgage Companies or any other loans
- Any and All reward + loyalty programs. Frequent flier cards, hotel points, grocery store cards, etc.
- Charities – Some are downright evil with the selling of your info.
- Magazine subscriptions
And just because I’m anal, I wanted to track whether I was losing the battle with repeat offenders or if it was just my name being passed around like it was pulled off a bathroom wall.
Data on calls & letters it took to stop junk mail
| Year | # of requests to unsubscribe | # of repeat offenders | % offenders |
| 2008 | 99 | 16 | 16% |
| 2009 | 34 | 4 | 12% |
| 2010 YTD | 3 | 1 | 33% |
So, for me, it took a solid year before my offers dropped by 2/3 and another year to do the last 1/3. I’ve gotten religious about putting into the comments section of any purchase or charity “Please do not add me to your mailing list or sell my info to 3rd parties.” That keeps the new stuff at bay.
Good Luck everyone. Be patient and don’t give up!
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